Course Description

Thumbnails can make a big difference in views you receive within search. “A picture is worth a thousand words" and a thumbnail is worth more than a description.

Thumbnails are important in search results and in suggested videos.

3 Primary areas that having optimized video thumbnails can DRIVE MORE views.

In YouTube Search a better thumbnail can get you more clicks even if your video ranks lower in the search results. People look at visual ques first when they are looking for content. Having an appealing video thumbnail can really make a difference.

Google Search - your video already has an advantage over websites in that videos in search results have Thumbnails. Use this more effectively to drive traffic to your video.

Suggested Videos - The suggested videos is one of the best sources for traffic to your YouTube Videos. Stand out from the crowd and get more clicks on your video.

Why you should consider optimization of your thumbnails!

  • More professional impression of your video
  • YouTube does not pick the most optimal image for your video
  • Your audience grow as people look at thumbnails first when deciding a video to watch
  • Quicker way to convince viewers to pick your video
  • Answer the viewers question and entice them on viewing your video
  • Thumbnails can reinforce your video title and send a stronger message to the potential viewer.
  • Channel branding and consistency

Important factors in Thumbnail Optimization

  • Make them eye catching
  • Use good contrast of colors
  • Represent your content
  • Always create a thumbnail
  • Clear and well designed
  • Visually compelling leaving the audience wanting more
  • Make the audience curious to the content of your video
  • Close up of faces
  • Look great on all devices large and small
  • Hi resolution and clear

Did you know that 70% of marketers plan to increase their use of visual assets? That's because visuals are proven to drive more engagement.


Who this course is for:

  • Video marketers who want to grow their channels
  • SEO and promoters who want to get more views
  • Anyone who is interested in Marketing
  • Digital marketing professional who want to promote videos



  • Basic understanding of SEO
  • Basic understanding of YouTube
  • Must have an interest in Video Marketing
  • Interested in Digital Marketing
  • Knowledge of image making software to make an image

Course Outcomes

  • Create more attention grabbing thumbnails

  • Know which images the audience wants

  • Understand the importance of thumbnails

  • Design better thumbnails

  • Use thumbnails more effectively to grow your youtube channel

  • Create video marketing visual elements

Course curriculum

  1. 1
    • Course Information Everything about Thumbnails

    • Basics of Thumbnails

    • Quick Tips For Thumbnails

    • Resources for video marketing

    • Branding on YouTube Using Thumbnails

    • Important Messages in Video by Thumbnails Know your audience

    • Adding Text to Thumbnails

    • Thumbnails with Faces

    • Learn Video Marketing Strategy

    • Background Images Contrast and outlines

    • Focal Points Clean Message simple is better

    • Transparent Icons and images PNG

    • How Thumbnails Work

    • How to Customize Thumbnails

    • YouTube Policies

    • Important Tips For Thumbnails

    • How to Start and Finish Thumbnails

YouTube Thumbnails: Power of Images for SEO Video Marketing